PROJECT: WORLD WOMAN HOUR
We embarked on a campaign with the World Woman Foundation, WPP & Geometry Global (now VMYL&R Commerce) D.Studio Media managed talent curation, communications and resources, as well as the partnership building process throughout the campaign.
OBJECTIVE:
Highlighting 60 incredible women from all backgrounds, creeds, geographies and disciplines for the World Woman Hour,
#ShesMyHero campaign. Each story encapsulated in a 60 second story.
Launched on the 11th October in celebration of the International Day Of The Girl to bring together a world-class coalition of women; D.Studio Media secured over 15 women including Indian-American rapper, singer-songwriter and dancer, Raja Kumari, English actress Cynthia Erivo, Brazilian-American fashion and beauty entrepreneur Camila Coelho, primatologist and anthropologist Dr. Jane Goodall, film producer turned director Oge Egbuonu, Brazilian transgender supermodel Valentina Sampaio, Nigerian-American singer and motivational speaker Kechi Okwuchi, America-Russian athlete Tatyana McFadden, amongst others.